Warm weather in November reduces selling plan
Revenues on sale gained by INTERSPORT Polska S.A. Company between January and November 2009 were 16% higher in comparison with the analogous period of the last year. Unfortunately, in November unexpectedly low revenues reduced the assumed annual selling plan.
„This year’s November was completely different from a very specific November of 2008. This year, the sale in the first twenty days of the month was on the level comparable to previous years. High difference in the gained revenues between this year and the previous one resulted, among the others, from a very cold and snowy weather in the last week of November. Such weather conditions and “NO VAT” promotion action resulted in an incredible increase of sales in 2008. Therefore, November 2009 which, in terms of the weather, was more a summer than a winter month, cannot be compared in any way to last year’s selling results” – says Mr. Artur Mikołajko, President of the Management Board of INTERSPORT Polska S.A.









